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Endive Wholesale Prices

USDA Market News · Report date: October 7, 2026

Average
$33.88
per 10 lb carton · Witloof
Range
$25.00–$47.00
lowest to highest quote
Quotes
4
4 U.S. markets
Trend
→ steady
vs. Oct 6, same items
12-Week Trend
+14.8%

As of October 7, 2026, the average for endive (Witloof · 10 lb cartons) was $33.88 per 10 lb carton across 4 quotes from 4 U.S. markets, ranging $25.00 to $47.00. Leading origins: Netherlands, Belgium, California, Ohio, New York. Other packs and sizes are priced separately below.

How this price is calculated

The headline is the average of USDA terminal market quotes for endive in the most commonly quoted pack, Witloof · 10 lb cartons (conventional): 4 quotes from 4 U.S. markets in this report. Each quote counts once, at the midpoint of USDA's “mostly” range where one is published, otherwise of its low–high range. The range shown is the lowest and highest price among those same quotes.

Other packs, sizes and organic lots are priced separately in the tables below; nothing is averaged across different packs. Quotes more than three times above or below the typical price for their pack are treated as likely errors, marked † and left out. Reports more than 10 days older than the newest are not used.

The trend compares the same items, meaning the same city, variety, pack, size and origin, with the previous report and takes the median change (4 items matched). Prices are per package as published by USDA AMS Market News.

FSMA 204Endive is on the FDA Food Traceability List under Leafy greens (fresh). Leafy greens are the largest category on the Food Traceability List by volume, and the one most often tied to multistate outbreaks. Receiving these requires capturing the traceability lot code and its source. Every buyer, distributor, and receiver in the chain must record the traceability lot code and its source at receipt — compliance is required by July 20, 2028. What buyers need to record →

Terminal Market (Wholesale)

MarketSizeOriginPrice
Witloof · 10 lb cartons4 quotes · avg $33.88 · $25.00–$47.00Headline price
Atlanta 24s Belgium $45.00–$47.00mostly $47.00
Chicago — Belgium $28.00
Los Angeles — California $25.00–$26.00
Miami — Belgium $34.00–$36.00
Witloof · 5 kg containers3 quotes · avg $33.67 · $32.00–$36.00
Boston — Belgium $32.00–$36.00mostly $32.00–$34.00
Boston — Netherlands $32.00–$36.00mostly $32.00–$34.00
Philadelphia — Belgium $34.00–$36.00
cartons3 quotes · avg $27.25 · $23.00–$31.50
Atlanta 24s California $26.00–$28.00
Chicago 18s Ohio $23.00–$24.00
Chicago 24s California $31.00–$31.50
1 1/9 bushel cartons/crates3 quotes · avg $17.83 · $16.00–$21.00
New York 18s New York $16.00–$18.00
New York 18s Canada $18.00–$21.00
New York 18s New Jersey $16.00–$18.00
Witloof · Red Type · 5 kg containers3 quotes · avg $37.67 · $34.00–$42.00
Boston — Netherlands $34.00
Boston — France $36.00–$38.00
Boston — Netherlands $42.00
1 1/9 bushel cartons2 quotes · avg $36.50 · $20.00–$54.00
Miami 24s California $52.00–$54.00
Philadelphia 24s Ohio $20.00
Witloof · Red Type · 10 lb cartons2 quotes · avg $51.00 · $36.00–$66.50
Atlanta 24s Belgium $64.50–$66.50
Miami — Netherlands $36.00–$37.00
Witloof · Red Type · 3 kg cartons2 quotes · avg $39.75 · $30.00–$48.50
Chicago — Netherlands $48.50
New York — Netherlands $30.00–$32.00
Witloof · 3 kg cartons1 quote · avg $23.00 · $22.00–$24.00
New York — Netherlands $22.00–$24.00
Witloof · Red Type · 8 lb cartons1 quote · avg $25.50 · $25.00–$26.00
Los Angeles — Netherlands $25.00–$26.00

Price History

Weekly averages for Witloof · 10 lb cartons from USDA reports · Jan 2025 to Oct 2026 · 6% above this week last year

Average Low to high range Same week last year
Endive weekly wholesale price history $30.00 $40.00 Jan 2025 Jan 2026 Oct 2026

Related Commodities

Lettuce, Romaine
avg $28.56/carton · $18.00–$48.00
Spinach
avg $30.57/carton · $22.00–$38.00
Greens, Kale
avg $16.92/carton · $15.00–$20.00
Lettuce, Iceberg
avg $57.48/carton · $36.00–$75.00
Greens, Swiss Chard
avg $23.80/carton · $18.00–$32.00
Radicchio
avg $18.75/container · $14.00–$26.00

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